Organization culture and talent management in state corporations in Kenya: A case of Kenya broadcasting corporation
Keywords:
Corporation, Kenya broadcasting corporation, organization culture, reward management, talent managementAbstract
In today‘s dynamic, more uncertain and highly competitive global markets, firms are faced with major decisions and challenges in the talent management area. This study is designed to explore core factors affecting implementation of talent management in the public sector with specific reference to Kenya broadcasting corporation. The study is specifically aimed at investigating how organization culture affects talent management implementation. In terms of methodology, descriptive survey research design was adopted.Stratified random sampling technique was used to select a sample of 61 respondents from a population of 159 management employees working at Kenya broadcasting corporation. Semi-structured questionnaire was used to collect data on the key organizational culture and talent management constructs. The completed questionnaires were reviewed for completeness and validity. Apart from career management issues, the main finding from this study was that organizational culture is one of the factors affecting talent management in Kenya broadcasting corporation.
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